whitewater fishing – Target Walleye

5 jerkbait myths that are costing you walleyes

There are a pile of misconceptions floating around about throwing jerkbaits for walleyes…and some of ‘em might be keeping you from catching...

TODAY’S TOP 5 2026 NWT winning baits 🏆 Wanted to go back and look at the NWT winning baits so far this...

Here’s the ‘Full Scoop’ on how the top-finishing pros at the last National Walleye Tour event on Green Bay (out of Oconto,...

TODAY’S TOP 3 Pitching jigs for spring cold-front walleye 🥶 We’re back on the water! It’s been a weird spring ‘round the...

Heads up: Not sure if I’ll be able to get a Target Walleye out next week, but will try. 🤞 Heading up...

TODAY’S TOP 5 Midwinter walleye and crappie Q&A 📝 During the open-water season it’s easier to notice how bites, locations and conditions...

Have a fisherman/woman on your Christmas shopping list? Let’s be honest: Anything from SCHEELS would be great. 😎 But this special issue...

Veteran’s Day was yesterday. I just want to say a big THANK YOU to military Veterans, those currently serving + families! We...

Yo! I’m comin’ at you with some new fishing schtuff that caught my eye while at ICAST (the fishing biz trade show)...